Business+Plan+GUIDE

=Business Plan Guide=

This business plan guide will be the starting point for your business venture.

Click the file below to access a printable version that you will be able to write on.



Most of the information that you will need to help you with this assignment can be found in Chapter 24: The Salon Business, of your text.


 * 1) What type of salon are you planning on operating? (Hair Salon, Esthetics Salon, or both)
 * 2) Describe the types of services and/or products that you plan on offering in your salon. (Haircuts, coloring, manicures, shampoo, conditioners, nail polish, etc)
 * 3) Is this a
 * 4) New business
 * 5) Take-over of an existing business
 * 6) Franchise, Name:
 * 7) Is your business going to be a:
 * 8) Individual ownership
 * 9) Partnership, who will the partners be?
 * 10) Corporation
 * 11) Describe your personal skills and abilities (forecast to the time when you will be opening the salon). Include:
 * 12) Education:
 * 13) Experience:
 * 14) Hobbies:
 * 15) Special skills (keyboard, computer, sports, music, languages):
 * 16) Personal traits (caring, organized, punctual):


 * 1) Who is your target market? Answer the following questions to develop a profile of the target market.
 * 2) Age range
 * 3) Male or female:
 * 4) Family income (under 25 000, 26 000-50 000, over 50 000)
 * 5) Education (secondary, post secondary)
 * 6) Married or single
 * 7) Number of children (0,1,2,3,4, or more)
 * 8) Occupation (student office worker, labourer, retired)
 * 9) Size of the community
 * 10) Describe your markets buying habits. How often are they going to visit your store? (weekly, bi-weekly, monthly, yearly, sporadically, etc.)
 * 11) Explain why people will come to your salon for services or products. Think about:
 * 12) need or want
 * 13) luxury item
 * 14) impulse purchase
 * 15) planned purchase
 * 16) Describe your direct competition. (salons within
 * 17) Name: Address: Brief description of the business. How well is it doing?
 * 18) Name: Address: Brief description of the business. How well is it doing?
 * 19) Name: Address: Brief description of the business. How well is it doing?
 * 20) Name: Address: Brief description of the business. How well is it doing?
 * 21) Describe why you think your customers will buy from you. Think about
 * 22) Better product or service
 * 23) Lower price
 * 24) Improved technology
 * 25) Convenience
 * 26) New product (no competition)
 * 27) More experience
 * 28) Describe the market potential in your industry. Include the number of anticipated direct competitors.
 * 29) What percent of the market share do you think that you might be able to capture?
 * 30) The name of my company is:Explain why the name was chosen.
 * 31) The logo for my company is:
 * 32) My company, __, will be located at: Explain the reasons why you chose this location.
 * 33) How do you plan to advertise your salon/services/products, to your target market?
 * 34) Attach a copy of the flyer or advertisement.


 * 1) Describe your staffing personnel. Use the following considerations.Staff you will need to hire now or in the future.How you will pay your staff (base pay, commission %, chair rental)
 * 2) Include a resume for at least three potential employees in your salon.
 * 3) Attach a copy of your cash flow projections.
 * 4) Attach a copy of your budget.

Revised from: Manitoba Education and training. (1997) //Senior 3, Visions and Ventures, An Entrepreneurship Practicum: A foundation for implementation//.** Cash Flow Projections **

Prepare a cash flow projection. Include all calculations.

Once you have calculated your net profit use the “average expense for salons in the United States” for your budget. What is your net profit? Does this seem reasonable?
 * Product or Service to be sold. || Cost of product or service to the owners || Cost to customer || Gross Profit for service or product || Amount of product or service sold per week || Gross Profit per week ||